gmtPLUS09 | live from Seoul

More than anything, to get caught up in a concept is a plausible suspect to the demise of many
of my pet ideas. The main thing is the inability to set up a good
setting for the target
audience. Getting caught up in the emotions and tunnel-vision Sure it may sound great to my ears, but to others its just
some widget with no real objective.  No storytelling. The sad part is
spending most of the effort on
the prototype itself. The thing to do really is to show how this
prototype fits in, its relationship to other bits, etc.

Link: Seth’s Blog: The problem with prototypes.

Update: This post failed to say why I wrote this topic in the first place. My initial try for this blog got caught up with my job transitions. Not just once but thrice. The recent coming and goings didn’t help my attention/focus toward gmtPLUS09. Yeah, OK, that was a lie. The truth is procrastination and indifference was costly.

So this blog, a prototype, is a rough draft of my ’story’. I’m back.

This entry was posted on Monday, July 3rd, 2006 at 10:45 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.